F R I D A Y   7   J U N E 

SEA CHANGE FOR
MENTAL HEALTH

Intro

Media industry unites for mental wellbeing cycle


On Friday 7 June, 100 people representing some of the UK’s biggest media agencies will take part in a 63-mile cycle from London to Brighton to raise money in aid of NABS, the charity that supports the wellbeing of employees working in the advertising and media industry.

The challenge is being funded and organised by The Lead Agency, a Tech Track 100 company that operates in the media industry. Through this cycle and a number of other planned events, it hopes to raise £25,000 for NABS in 2019.

There are only 100 places available. Don’t miss out!

COUNTDOWN TO EVENT

Mobirise

The Cycle


What could be better than teaming up with your colleagues and fellow media professionals for a day of fun, high-energy cycling across an iconic route - all in the name of a fantastic cause?

Led by a professional support team, the route will begin in South London before taking in the beautiful Surrey and Sussex countryside and finally embarking on Brighton’s iconic beachfront.

Once in Brighton, you’ll celebrate a successful day’s cycling at the after-party, complete with music, food and a free bar. Don't miss out - register below to secure your place!

The cycle is open to people of all cycling abilities

S U P P O R T E D   B Y

READY TO GET GOING?

WHO'S RIDING?

O R G A N I S E D   B Y

Mobirise

Led by European
Cycling Tours


The cycle is being led by European Cycling Tours, a specialist in designing and organising challenges for groups of all sizes. They will ensure every rider, regardless of fitness level or road cycling experience, enjoys a fun and safe journey from London to Brighton.

"From beginning to end, the ride, route, food, accomodation and logistics were professionally planned with precision. Guiding riders of mixed ability I am sure is no easy task" - Stephen Pammenter

FREQUENTLY ASKED QUESTIONS

  • A professional support team to cycle with
  • Easy access to mechanical support throughout the day
  • Buffet lunch and water stops along the route
  • A Sea Change cycling jersey
  • A finishing medal
  • An amazing after-party in Brighton with music, food and a free bar!

  • The cycle will provide a chance to bond with teammates, make new friends and make a meaningful difference for others
  • You’ll play your part in helping NABS fulfil its mission to improve the wellbeing of everyone working in the advertising and media industry
  • All entry fees received for the cycle will go to NABS and help it provide expert, impartial and friendly advice through a number of initiatives and projects

You can enter your corporate team for £250 per person with teams of 3, 5 or 10. Or enter as an individual for £150 and commit to raise £100 for NABS ahead of the race.

If you’d like any more info please get in touch with us at charity@theleadagency.com

Everyone is welcome! The cycle is open to people of all cycling abilities - from first-time road cyclists to experienced riders. The support team will be on hand to ensure a safe and enjoyable journey for everyone.

REGISTRATION AND START – Central London
08:00 – Assemble and register at the Columbia Hotel (Lancaster Gate, Paddington, London W2 3NS)
09:00 – Depart Lancaster Gate for Marble Arch
09:15 – Marble Arch
09:30 – First wave riders depart

COFFEE STOP - Crystal Palace
10:30 -11:30

LUNCH FEED STATION - Bletchingley
12:00 – Expected arrival time for first wave

FINISH – Brighton
15:00 – Expected arrival time for first wave to begin arriving
17:00 – All riders complete the cycling event

AFTER-PARTY - Brighton

* Timings are approximate and subject to change.

WANT MORE INFORMATION ON THE CHALLENGE?

If you’d like any more info please get in touch with us at charity@theleadagency.com

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